The fact that you’ve chosen a niche shows that you understand the importance of niche blogging. But is your chosen niche the right one for you? Do you feel a deep passion for your subject? Or did you choose the niche just because someone else is making good money in it?? Watch out for these 15 signals that tell you you’re in the absolute wrong niche.
1. You Feel No Passion for Your Topic
A blog is your platform to be yourself, to voice your thoughts and feelings. Without passion, it’s dry as yesterday’s toast. And no one wants yesterday’s toast.
2. Your List Is Not Selling
Your newsletters don’t seem to be getting customers rushing to your site to buy stuff. Do you wonder why? It’s not the products that sell a blog. It’s the blog that sells the products.
3. Your Blog Is Not Seen As A Niche Authority
You’re the ‘niche man’ if your readers comment on everything, want to know your thoughts, your reasoning and your opinion. You can go all out to promote your blog, but if you’re not seen as a niche SME, it’s no go.
4. People Don’t Care About Your Niche, Period
You are a good blogger but your niche is not popular. Proven niches are far safer because of the existing demand. As it is, even with in-demand niches, it’s hard to make it unless your blog is on the first page of search results.
5. Your Niche Audience Is Reluctant To Spend
There are niches that attract money-spending audiences and there are niches that don’t. If you’re stuck with the latter, bad luck, mate.
6. You Don’t Get Many Repeat Visitors
Your readers will know it when you find your topic unappealing, redundant or uninteresting. It shows in the quality of your output, in the impression your words make. Then they’ll go somewhere else to read content that fills them with inspiration.
7. It’s All About the Money
If it’s all about the money for you, you won’t waste time on tasks that don’t represent revenue, such as dispensing free advice. You must dedicate yourself to your blog community or your community won’t support your business endeavors.
8. You’ve Got Nothing Original
All bloggers feed off each other in this respect. But if your imagination doesn’t fly true even once without pilfering from others, you’re not meant for this niche.
9. You Struggle To Describe Your Niche
So what is your niche? Did you always have a feeling about this topic? Can you describe your feeling for your niche in 10 sentences?
10. Your Target Market Is Too Large
Niches that operate in large and diverse target markets must be extremely original. Both audience expectation and competition are very high. It’s hard to focus on generating content that doesn’t end up sounding fuzzy and generic.
11. You’re Not Able To Connect With Your Prospects
Finding good prospects, connecting with them and making them your loyal customers is hard enough; it’s harder still if you’re obviously in the wrong niche.
12. You’re The Only One Targeting That market
If you cannot find other service providers who have targeted the same market, or if you’re one among a very few, you’re in the wrong niche.
13. You Can’t Find Anything To Read About Your Niche
If you cannot find any books that explain what your target market’s agenda or problem is, then you’re in trouble. All popular niches have tons of written power behind them.
14. Your Prospects Are The ‘I Want Freebies Type’
Ok, so they want the freebies but they don’t want to pay for your offerings. This is the case with some sites that have good traffic but fail to generate revenue. They’re called “freebie” niches; such sites usually attract the freebie-seekers. It doesn’t matter how you try to upsell, they’re not buying.
15. You Don’t Care About Niche Developments
When you don’t feel anything for your niche, you won’t put in the effort to stay on top of niche developments. This means you’ll be in the dark about things that affect your market and will lose whatever leverage you have.
16. You Don’t See Yourself As A Prominent Player Anytime Soon
If you’re in the wrong niche, it should come as no surprise to you if you don’t visualize yourself as an SME or key market player soon.
17. You’re Not Compelled To Write Posts
Is writing posts on your niche becoming a drag? Do you have to push yourself to do it each time? Obviously your niche doesn’t resonate within you; it’s a dreary 9 to 5 that you hang on to just to pay the bills.
18. You Picked The Least Unappealing Niche
So you made a list and picked the one niche that didn’t make you puke. How would you think you’ll make a success out of it?